Video[]
(2005-2010, 2020-, 2021): On a light grey background, we see a landscape along with some white flowers seen in front of the screen. A sun is seen rising behind the landscape which has a face. A pair of two worried human eyes can be seen on the top of the screen. In the middle of the screen is the white text "The Dawn Is Your Enemy". While everything in the screen is all colorless.
Variant[]
An extended version exists, however, it is not intended to be real. It is also said that the sun winks at the end, which was added into the 2020 frenemy version.
Music/Sounds[]
Some ambient sounds, and a faint sound that sounds like a long metal scrape or a power saw.
Music/Sounds Variant[]
The (fake) extended variant was basically the same, except extended, sounding like it was going on repeat. An ominous piano tune is heard as well, and later on, we hear the sounds of chains, a moan/roar of a monster and horrifying cries/screams of people getting killed.
Scare Factor[]
Nightmare. The creepy drawing, sounds, and the ominous message can horrify many people, especially children. Nightmare (possibly even off the scale due to the frightening imagery) for the extended variant; although not real, especially with the piano, sounds of the monster and even the sounds of people being murdered. This is a bit of a popular bump to many people due to its creepiness and has been known to also have its own Creepypasta story (specifically the extended version, which was apparently supposed to be the last time the bump was used), which [adult swim] actually showed in the 2020 frenemy variant.