Logos[]
1st logo (1997-2003?)[]
On a background with a dark skyline, we see various VHSs stacked together. All of these start to fall down and reveal an even more bigger VHS, which spins. Fireworks are seen shooting on the background. A red circle (which looks like the one from the Mattel logo) spins in. The word "100%" zooms out to the red circle, and the words "контроль" and "качества" (which mean "control" and "quality") move in from the left and zoom out. A color-changing Soyuz logo zooms out spinning. The Soyuz logo places at the left, and the other words place next to it. "VHS-PRO" also zooms out and places itself below the other Russian words. An arc of other Russian words then zooms out and places on the top area of the circle. After everything's placed, a white normal circle appears behind the emblem. The Soyuz logo keeps on changing colors for a short while.
2nd logo (1998-2003)[]
We zoom by some mountains and spot what looks like a fireball/explosion or something in a dark black sky. After passing by the mountains we see that it's a cloud or something in a dark red/bright orange sky. Some sparks fly up and a 3D CGI golden Soyuz logo (a bunch of filmstrips making a tree) rises up toward us. The background fades to a city skyline with an orange/yellow sky and black clouds, and the text "СОЮЗ" in CGI letters flies in from the right in front of us and then back to the center along with the corporate logo. Then the logo fades out and the CGI words "VHS-PRO" and "MANUFACTURED BY SOYUZ VIDEO" (in Russian) fly in from the right into the center which changes colors: gold, red, blue, and green; the third row of the text changes from green to red.
3rd logo (2003-)[]
On a blue computer-generated background with other lights, we see many whirling filmstrips, which rise up and form a Soyuz corporate logo in a black rectangle. Below, the words "СОЮЗ ВИДЕО" (Soyuz Video) in a squashed red font slide in from the left (aka Universal) and place themselves below the logo. The background then turns into a white gradient background via "iris" transition.
Variant[]
An HD variant exists where the animation and gamma are MUCH better. Even the name is done more carefully, and HIGH DEFINITION zooms out below letter-by-letter.
Music/Sounds[]
1st logo[]
An explosion sound (which is taken from the sound library of Microsoft PowerPoint), followed by a synth arp that then brings up an eurodance theme. Just after "100%" appears, we hear a man whispering some words that repeat four times until the emblem's formed. The whispering says "100% контроль качества". Some explosion sounds are heard when fireworks explode.
2nd logo[]
A stock thunderclap is heard as we go by the mountains, then the 2nd Image Entertainment jingle (including some of its whoosh sounds) plays.
3rd logo[]
Film projector sounds, then a light synth theme with some quiet whooshing.
Music/Sounds Variant[]
In the logo's earlier years the synth theme was different.
Scare Factor[]
1st logo[]
None to minimal. The whispering voice would surprise people if the logo is played at a high volume.
2nd logo[]
Low to medium, due to the sudden appearance of the mountains and distant fireball (which looks like an erupting volcano), along with the thunderclap and dramatic theme. it may also rise if you don't like the second Image Entertainment logo, but you may otherwise laugh at the stolen music.
3rd logo[]
Minimal. The animation can cause a small headache for someone.
Video[]
Soyuz Video High-Definition Logo