Logos[]
1st logo (2003-2008)[]
The idents take place in a black-blue gradient environment and prominently feature a set of orange blobs and a towering "THREE" in the background. The BBC Three logo appears via a transition shortly after.
Variants[]
- A prominent sting showed one blob standing in front of the figure 'THREE' shouting "Three!", before another 'THREE' rises up from underneath the original, toppling it.
- Idents may feature a snowy environment for the winter season.
- To promote the sketch series Little Miss Jocelyn, some idents are interrupted by the main character Jiffy, stating to give the blobs a ticket.
2nd logo (2008-2013)[]
We start out looking at the world as the straw is passing through the pipes. Various objects and people can be seen as the "BBC three" logo can be seen as the liquid passes by.
Variants[]
- Threefall: Five humans do bungee jumping from the sky. After that, the "BBC Three" logo is shown
- Ooze: We see an extraordinary-looking street; however, the liquid leaks from the cab, making the street nearly flooded. One person is swimming in it and the liquid passes by the "BBC Three" logo.
- Kickstepturn: We see an extraordinary-looking street once again. This time the camera is moving from the left until the "BBC Three" logo is shown.
- Birdbox: One of the people attempts to push the box. However, as the bird moves, they're scared and later, the "BBC Three" logo can be seen.
3rd logo (2013-2016)[]
- Ripples and Lines: We see dots around the video wall. Afterwards, ripples are shown and the "BBC Three" logo is shown, and various lines can be seen across the video wall.
- Tunnel: We see a tunnel and boxes can be seen in the left and right corners. The tunnel is later formed and the "BBC Three" logo can be seen, albeit the "THREE" is flat. Various forms of the tunnel can be seen.
- Spotlight: We see lights popping out from the video wall and patterns of rhombus showing the logo of "BBC Three", then we seediagonalcrosses, lights and a vortex.
- Birds: At first, we see two birds that look glitched out, but then another one passes by. Then we see the "BBC Three" logo. The ident continues as the two birds are doing a formation.
- Sliding Cubes: We see a moving video wall that includes various artwork of skeletons, caricatures and a rose. During the first few seconds, the logo can be seen.
4th logo (2016 on TV, 2016- online)[]
TBA.
Music/Sounds[]
1st logo[]
Almost all of the variants have spoken lines for the blobs, provided by the BBC Sound Archive. Music plays after the logo transitions, and may range from a rendition of "Three is a Magic Number" from Schoolhouse Rock!, an instrumental version of "In The Morning" by indie rock band Razorlight, an electronic tune, a pop beat or a cowbell beat (in the case of the yodelling ident). On February 12th, 2008, before the channel's first rebrand, the usual music was replaced with music that follow the topic of leaving. Examples include "Release Me" by Engelbert Humperdinck, "Bye Bye Baby" by The Four Seasons and "So Long, Farewell" from the movie The Sound of Music.
2nd logo[]
An upbeat electronic theme.
3rd logo[]
All idents used an upbeat electronic theme, while the Tunnel ident uses a rock theme.
4th logo[]
An ambient electronic theme.
Scare Factor[]
1st logo[]
It entirely depends on the ident, but the majority is none to low. It may depend on the subject matter and whether or not you find the blobs creepy. Low for the "Goodbye" ident, mainly due to the somewhat depressing music and medium for the screaming lady variant, as the screaming will put some off.
2nd logo[]
None to low, depending on the subject matter and what happens. It's a memorable ident set.
3rd logo[]
Low, as some may be put off by the trippiness.
4th logo[]
None to low. The animation is rather complex and excessive, but it's decent overall.